The brand

NOLIJU, THE FRENCH ACTIVEWEAR BRAND FOR TODAY'S WOMEN
Noliju is the new French activewear brand. Originating from the world of running, Noliju offers trendy activewear clothing for today's women.
Activewear, according to Noliju, consists of technical and trendy clothing that allows you to be chic both in sports and in the city.
You juggle your professional life, personal life, and your workout every day; Noliju now offers functional women's activewear that will suit your lifestyle. With Noliju, you can leave the office for a run during your lunch break or meet up with friends for coffee after your usual workout, proudly facing the stares of others.
With Noliju, be yourself: beautiful and sporty every day!
Each activewear garment is designed to meet your practical needs thanks to technical, comfortable, and soft fabrics. Our activewear also meets your style requirements with carefully chosen cuts, details, and colors inspired by the world of fashion.
But Noliju is also an ethical brand, and that's why all our products are made from European fabrics and manufactured in Europe.

THE CREATOR OF NOLIJU - NEW ACTIVEWEAR BRAND
Norah is a modern woman, a mother of two young boys, passionate about running, who has over 15 years of experience in Marketing Management in the fashion industry for brands like NafNaf, Petit Bateau or Carnet de Vol.
After the birth of her second child in 2007, she moved to Nice and took up running again on the magnificent trails of the French Riviera. Over time, Norah became increasingly passionate about running and regularly entered competitive races: 10km races at first, then half-marathons, and finally her first marathon, the famous Nice-Cannes!
Norah is an accomplished athlete, but a small incident has somewhat disrupted her daily routine. Her youngest son, who is about to come and support her during her first half-marathon, discovers her dressed in her running clothes and gently suggests that he doesn't understand why she has to dress up to run and can't just be herself…
She reflected on the situation and concluded that it was indeed difficult to find women's running gear that combined comfort and style. It was therefore a natural step for her to launch Noliju, her trendy activewear brand, in the spring of 2016.
No Li JU: No limits, just U
Noliju: No limits to athletic performance, no limits to aesthetics, just be yourself…beautiful
WHO IS THE NOLIJU ACTIVEWEAR BRAND TARGETED AT?
"Noliju: activewear designed by a woman for women
Noliju aims to meet the needs of active women who want to run in comfortable sportswear . and technical skills , but which correspond to their style.
FUTURE PROJECTS FOR THE NEW FRENCH ACTIVEWEAR BRAND
The first Noliju collection was launched in spring 2016, a line of women's activewear. Since then, the brand has developed increasingly technical sportswear each season . and at the forefront of fashion.